Disney Enters Its Participatory Media Era

Josh D’Amaro’s first few days as Disney CEO could have gone better. Two of his biggest ambitions for Disney suffered significant setbacks during his first week on the job. D’Amaro won’t be deterred, though. As a diehard Disney fan, he has a vision for his company. Under his watch, Disney will enter its participatory media era. So, what is that? Well… When Josh D’Amaro spoke for the...

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