And the comeback carries a plot twist. The price dropped. Rewind for a second, because the NuiMOs saga is a wild one. The plush launched in Japan on November 1, 2018, with a name mashing together the Japanese words nuigurumi, meaning plush, and moderu, meaning model. Tiny plush fashion models, built to be dressed, posed, and photographed. The formula was lethal. Japan fell first. Hong Kong and...
